Working with p values in data analysis

In this article, we will look at how to correctly interpret the p-values which are usually reported in statistical analysis when performing hypothesis testing.

How Netflix uses data for customer retention

In this article, we will look at how companies such as Netflix use A/B testing to retain their customers and gain a competitive advantage.

Data Collection for Analytics

Data is very important for making business decisions. However, there are different types of data that you can collect on a project and you can end up spending a lot of time and energy in data collection. In this article, we will cover an overview of how to go about collecting data for data analytics.

Application of Naive Bayes for Filtering Email Spam

In this article, we will cover an overview of Naive Bayes algorithm and use it for spam detection in emails.

Tools and Technologies for Data Analytics

In this article, we will cover an overview of the tools and technologies for data analytics. The objective of this article to highlight some of the available tools and share the advantages and limitations of each tool.