Help Manual

Contents






Sigma Magic Help Version 19

Measurement Plan

Overview

A measurement plan is a structured document or framework that outlines how you will track and measure the success of a project, campaign, product, or business activity. It defines what metrics to measure, how to measure them, what tools or processes will be used to collect the data and who collects the data.

Objectives: What are you trying to achieve? These are high-level business or project goals (e.g., increase sales, improve user engagement, reduce costs). Key Performance Indicators (KPIs): Specific metrics that indicate whether you're achieving your objectives (e.g., conversion rate, bounce rate, customer satisfaction score). Targets: Specific, measurable goals for each KPI (e.g., increase newsletter signups by 20% in Q2). Segments: Who or what you're measuring — customer types, channels, devices, etc. Measurement Methods: The tools, techniques, and data sources you’ll use (e.g., Google Analytics, surveys, CRM reports). Data Collection Plan: How and when data will be collected and by whom.

A measurement plan helps:
  • Ensure alignment between business goals and metrics.
  • Prioritize what to measure and avoid “vanity metrics.”
  • Enable data-driven decision-making.
  • Track performance over time and identify areas for improvement.
This tool can be added to your active workbook by clicking on Project and then selecting Measure Plan.

Inputs

Click on Analysis Setup to open the menu options for this tool.

Setup

A sample screenshot of the setup menu is shown below.
setup
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Analysis Type: Specify the tool format for this analysis. This selection is not enabled since there is only one format available.
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Num Rows: Specify how many rows of data you need in your worksheet. The software will draw a border around these rows and clear any data below this table.
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Help Button: Click on this button to open the help file for this topic.
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View Example: Click on this button to add an example worksheet. You can use the example to understand how others have filled out the tool or use the example as a starting point and modify it to meet your needs better.
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Cancel Button: Click on this button to cancel all changes to the settings and exit this dialog box.
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Create Design: If this is your first time using this template, click this button to format the worksheet template. You can also update the worksheet format any time, but remember that you may lose any data entered on this worksheet. Once you are happy with the worksheet template layout, you must enter any required data on the worksheet. When the data entered into the worksheet is complete, you can click on Analysis Setup and then Compute Outputs to generate analysis results.
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Analyze Design: Click on this button to save all changes and compute the outputs for this analysis. Review the results of your analysis and make changes to your inputs if required to update analysis results.
Click on OK to save the settings and enter the required data in the worksheet.

On the worksheet, enter the following details:
  1. Enter the name of the measurement or metric.
  2. Enter a clear operational definition of the metric.
  3. Specify the frequency of collecting the data
  4. Specify the sample size or the amount of data that needs to be collected.
  5. Identify the method of data collection - name of the instrument or device used for data collection.
  6. Specify the person or department responsible for collecting this data.

Checklist

You will see the following dialog box if you click the Checklist button. Checklist The checklist contains a few pointers on things you must pay particular attention to while performing this analysis. The checklist has been derived from experience working on past projects. Not all the checklist items need to apply to you. However, you should carefully review the checklist and apply any recommendations that make sense for your project. Make sure to read each checklist item and mark it as completed after you have read and taken actions as appropriate for your project.
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Item: The items on the checklist are listed on the left
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Status: The status of whether the checklist has been answered is listed on the right.
Ideally, all items on the checklist should be marked as reviewed/completed.

Verify

If you click the Verify button, the software will perform some checks on the data you entered. A sample screenshot of the dialog box is shown in the figure below. Verify The software checks if you have correctly specified the input options and entered the required data on the worksheet. The results of the analysis checks are listed on the right. If the checks are passed, they are shown as green-colored checkmarks. If the verification checks fail, they are shown as a red-colored cross. The verification checks are shown in the orange exclamation mark if the verification checks result in a warning. Finally, any checks required to be performed by the user are shown as blue info icons.
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Section: The left-hand side shows the major tabs and the items checked within each section.
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Item: The left-hand side shows the major tabs and the items checked within each section.
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Status: The right-hand side shows the status of the checks.
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Overall Status: The overall status of all the checks for the given analysis is shown here. The overall status check shows a green thumps-up sign if everything is okay and a red thumps-down sign if any checks have not passed. Note that you cannot proceed with generating analysis results for some analyses if the overall status is not okay.

Outputs

Click on Compute Outputs to update the results. A sample screenshot of the worksheet is shown below.
Plan Example There are no specific graphical outputs to interpret for this analysis. If all the template elements have been filled out, you will get the following message when you click the Compute Outputs button. Model Outputs Manually check it to see any gaps or problems with the measurement plan.

Notes

Here are a few pointers regarding this analysis:
  • Since there are no analyses performed on the worksheet, you can feel free to modify the format of the tool to meet your requirements.